Men want to look great, and that includes their hair. But they don’t want to be caught using a blow dryer, afraid of seeming unmanly or high maintenance. Thankfully, there’s Conair Blow Dryers! The simplest, most affordable and efficient blow dryer that no man should be ashamed to use. We decided to share this message via an era where great hair meant everything.

It’s Ok to Dry

BRANDON’S ROLE
Concepting, Director, Editor, Choreographer, DP (6 Second Spots)
Social Instagram Stories
Social Media Posts
Credits
Art Director: Caylee Riding
Art Director: Jennie Ellsworth
Copywriter: Sam Carlson
DP: Josh Contor
Producer: London Halls
VFX: Justin Hemsley
BTS